CNLP 408: Jon Acuff on Reinventing Yourself During Crisis, Pro Tips on How to Create Better Content Online, and the Surprising Solution to Overthinking

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New York Times bestselling author, Jon Acuff, returns to the podcast to talk about how he reinvented himself in 2020 when his speaking career came to an abrupt halt thanks to the pandemic.

Jon also shares insights on how to reinvent yourself online, pro tips on creating content for YouTube, podcasting and social media, and discusses his new book on how to stop overthinking issues.

Welcome to Episode 408 of the podcastListen and access the show notes below or search for the Carey Nieuwhof Leadership Podcast on Apple Podcasts or wherever you get your podcasts and listen for free.

Plus, in this episode’s What I’m Thinking About segment, Carey talks about how you know when you can trust your gut and when you can’t.


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ServeHQ

ServeHQ has helped over 2,000 churches since 2015. Churches of all sizes have used them to streamline their volunteer on-boarding process, run a digital or remote growth track, update their membership and assimilation experiences, and codify their leadership development flow.

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BELAY

Let’s talk about productivity—specifically about how to maximize it from your team, whether they work from home or in a brick-and-mortar office—or both.

For leaders, it means changing the lens with which you view—and even measure—your employees’ productivity. Today’s work environment is substantially different than it was just a year ago. And, for many, it shows no signs of returning to ‘how things have always been done.’

Now, more than ever, productivity is measured by results, whenever and wherever the work happens.

Productivity can soar for a hybrid workforce. The key is for you, as a leader, to learn how to equip your team to maximize their productivity to maximize results.

Thankfully, our friends at BELAY—the incredible organization revolutionizing productivity with their virtual assistant, bookkeeping and social media strategist services for growing organizations—they understand this. So they’re offering their resource, ‘Essential Strategies to Unleash Your Productivity’ today to all of our podcast listeners.

To take advantage of this incredible offer, visit belaysolutions.com/cnlp.

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Insights From Jon

1. How to reinvent yourself

The COVID-19 pandemic resulted in a lot of people scrambling to maintain or generate new income—especially for those in the speaking industry, like Jon. With moments like these, Jon suggests asking yourself the question, “What would have made this season easier?” And then he says, “Go build that thing.” Sometimes that means leaning into experts in different fields, asking how they found success, and realizing it’s never too late to learn something new.

2. Finding your wine ideas

One thing that Jon is never lacking is new ideas. He calls himself a “new idea guy.” The problem, he notes, is shaping and honing new ideas. So, try wine ideas—the idea of knowing yes, some ideas, you’ll get them right out, but some ideas, you may go, “Okay, I can put that on a shelf. I’m going to add a bunch of ideas. I’m going to let it grow. I’m going to let it age, in a way. Then when I do it, it’s going to be awesome. But I’m going to give it time to kind of turn into the idea it needs to be.”

3. Retire your broken soundtracks with new anthems

Via content from his newest book, Soundtracks, Jon defines soundtracks as, “A repetitive thought. A thought you get stuck on a loop. Overthinking—as when what you think gets in the way of what you want, and it always leads to inaction.” He says you have to retire your broken soundtracks and replace them with new ones, and then repeat them so often they become as automatic as the old ones. By reframing soundtracks into new anthems, you create an opportunity to look for the good in things you might have thought were bad.

Quotes from Episode 408

Overthinking is not a personality trait. It's the most expensive fear in the world because it steals time, creativity and productivity. @JonAcuff Click To Tweet You don't get to learn if you're busy pretending. @JonAcuff Click To Tweet Ask yourself, 'What would have made this season easier?' And then, go build that thing. @JonAcuff Click To Tweet One of the hardest things about learning something new is the perceived shame that you don't already know it. @JonAcuff Click To Tweet You're only going to disappoint more people the more successful you are. @JonAcuff Click To Tweet We are the worst judges of our own ideas. @JonAcuff Click To Tweet Your thoughts impact your actions, which impacts your results. @JonAcuff Click To Tweet Self-kindness is a superpower. @JonAcuff Click To Tweet Most people think a thought is something they have, not something they hone. @JonAcuff Click To Tweet You never have to go look for negative thoughts. They find you. You have to look for hope thoughts. @JonAcuff Click To Tweet My imagination of what I can create in 24 hours is way bigger than what I can execute in 24 hours. That's not failure, that's a gift. @JonAcuff Click To Tweet Has your intuition, has your gut been reliable in the past? Because sometimes it's your gut that gets you into trouble. Click To Tweet Is my gut reaction consistent or inconsistent with Scripture? Click To Tweet 5 years from now, what will I wish I had done? Click To Tweet Wisdom is often disguised as other people. Click To Tweet

Read or Download the Transcript for Episode 408

Looking for a key quote? More of a reader?

Read or download a free PDF transcript of this episode here.

Watch Back Episodes of The Podcast on YouTube

Select episodes of this podcast are now on YouTube. Our YouTube Channel gives you a chance to watch some episodes, not just listen.

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Next Episode: Rick Warren

Rick Warren opens up about the personal tragedy he’s experienced with the loss of his son, Matthew, the loss our culture has experienced and what he predicts will be a coming tsunami of grief as a result of everything people have been through. Rick also explains how and why 2020 and 2021 have been the biggest and best years Saddleback has ever had and the opportunity the current moment presents to the church. Note: Some of the details in this episode surrounding the death of Rick Warren’s son are deeply personal and listener discretion is advised with young audiences.

Subscribe for free now so you won’t miss Episode 409.

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Carey Nieuwhof
Carey Nieuwhof

Carey Nieuwhof is a best-selling leadership author, speaker, podcaster, former attorney, and church planter. He hosts one of today’s most influential leadership podcasts, and his online content is accessed by leaders over 1.5 million times a month. He speaks to leaders around the world about leadership, change, and personal growth.