CNLP 046: Why Children’s Ministry Might be the Most Important Position on Your Team–An Interview with Gina McClain

Many senior leaders dismiss family ministry as something that simply needs to be done but don’t assign it the priority deserves.

That’s why every leader needs to hear Gina McClain.

An incredible leader, Gina has spearheaded thriving family ministry at and at Faith Promise Church and shares so much…including how to hire the ideal family ministry person to help your church grow.

Welcome to Episode 46 of the Podcast.


Guest Links: Gina McClain

Faith Promise Church

Guts and Glory of Small Groups

Gina on Twitter

Links Mentioned in this Episode

Craig Groeschel



Andy Stanley Leadership Podcast

Church Leaders Podcast

Josh Gagnon Leadership Podcast; Episode 17 

Perry Noble Leadership Podcast

Freakonomics Radio

Tim Ferriss Show (explicit language advisory)

Michael Hyatt Podcast

The School of Greatness

Pat Flynn Smart Passive Income

Ask Pat Podcast

Reggie Joiner

Results that Last: Hardwiring Behaviors That Will Take Your Company to the Top by Quint Studer

Caleb Kaltenbach; Episode 33

William Vanderbloemen


3 Things You Can Do Right Away

One of the most important positions you hire for in your church is your children’s ministry leader. Gina tells us how to hire a leader who can produce, and what makes them effective in their position.

  1. Set up volunteers to win. As a leader, if you can nurture an environment that volunteers want to be a part of, they’ll want to keep coming back. Put yourself in their position and ask, “What is it like to work in my ministry?” and “If I wouldn’t, what needs to change?” Set your team up for success. Volunteers need you to identify what you want them to do and how you want it done. If you can remove ambiguity, you’ll create a winning team that people will want to be part of.
  2. Identify leaders who click with parents. There are characteristics that are critically important to the success of kids ministry, because if you win with kids, you win over their families. A good leader must be able to lead others. They should be approachable, possess a can-do attitude and be ready with a solution. A children’s ministry leader needs to strive to grow and improve, have strong relational ability and can lean into uncomfortable conversations.
  3. Leverage family to help senior leaders see the growth potential for the church. No pastor wakes up and says, “I hope my church doesn’t grow this year.” A great kids ministry will help a church grow. Parents may drag their kids to school, but they won’t drag them to church. But if children have a church they love, they’ll influence their parents to attend because parents want their children to love church. It’s so easy for a senior leader to dismiss the needs of children’s ministry, but they need to listen to the needs of the leader.

Quotes from Gina

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Next Episode: David McDaniel

There are business leaders in almost every congregation. But often, there’s a divide—even a debate—about how to use business ideas to further the church’s mission.

David McDaniel, a Harvard MBA who has worked as an entrepreneur, a church leader (leading North Point’s multisite strategy) and as a church elder talks about where business ideas come from and how they can help the church’s mission.

Subscribe for free now, and you won’t miss Episode 47.

In the meantime, got a question?

Scroll down and leave a comment!


  1. […] CNLP 046: Why Children’s Ministry Might be the Most Important Position on Your Team–An Inter… […]

  2. David Randall on August 26, 2015 at 9:50 pm

    Thanks Carey and Gina!
    This is a big help for me.

  3. Gary Davis on August 3, 2015 at 9:21 pm

    Solid podcast. Loved where it ended – ‘Provide consistency in an inconsistent world’. Great small group philosophy, recruiting and hiring values and training of volunteers principles.

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