CNLP 370: Brad Lomenick on How to Grow Your Influence Without Producing More Content, the Future of Live Events, and Future Trends Every Leader Should Watch

Brad Lomenick returns to the podcast to talk about his new podcast, H3 Leadership, and how to grow your influence without producing more content. Brad explains the power of curating content and connecting people, and how he used that to build one of the largest leadership networks out there.

Brad also discusses future trends every leader should watch. Plus, Carey and Brad talk about the launch of a brand new podcast network: Thrivicity.

Welcome to Episode 370 of the podcastListen and access the show notes below or search for the Carey Nieuwhof Leadership Podcast on Apple Podcasts or wherever you get your podcasts and listen for free.

Plus, in this episode’s What I’m Thinking About segment, Carey talks about the future of online church and how buildings are going to change in the future.

Guest Links

Headshot of Brad Lomenick speakin

Instagram | Facebook | Twitter | H3 Leadership Podcast

Episode Links


Our partner at ServeHQ offers two online subscription software tools for churches – TrainedUp and HuddleUp. These tools are used to equip and engage your church no matter where they are.

With the ability to send highly engaging mass video text messages and video emails, your church will always be in the loop and know what’s going on. Their safe chat feature lets you stay in direct contact with your people without worrying about inappropriate private communications. It’s like a smart private social platform for your church members and volunteers.

And, they just launched a brand new feature called Followups that is included with all accounts in both TrainedUp and HuddleUp. This feature can automate messages, training, and followup task assignment for every followup workflow in your church.

Followups is a simple-to-use automated followup system that allows you to create a time-delayed sequence of actions or tasks. It allows you to send drip emails or text messages from HuddleUp, automatically enroll users in courses on a schedule in TrainedUp, or automatically assign followup tasks to staff and volunteers to complete manually.

Check out ServeHQ at and get a free, no obligation 14-day trial account.


As you all know, especially with COVID, live streaming your church services is difficult, expensive and hard on your volunteer team. LiveControl built a really great service where they control the cameras inside of your church, all remotely from their offices. They’re the only company that does this.

LiveControl sends you top of the line, 4-k cameras, you simply click a button to schedule a service, and at 10am on Sunday, the LiveControl videographers, who are real people, remotely take control of your cameras—moving, panning and zooming in to create worship services that your congregants will be proud to share.

LiveControl works with any streaming platform or software like ProPresenter, Boxcast or Zoom. Churches that use LiveControl substantially increase their viewership by up to 10x and giving by up to 10x. It’s like having an entire production crew backstage at your church… with just the click of a button. And, they’re offering buy one get one free cameras through the end of October.

Contact the team at LiveControl today for a free demo at


Thrivicity Network

CNLP 055: Brad Lomenick on the 3 Essential Components it Takes to Lead in Today’s Culture

CNLP 247: Clay Scroggins and Brad Lomenick Roundtable on Future Trends, the Attractional Church, the Rise of Charismatic Churches, and the Most Difficult Parts of Leadership

CNLP 321: Chris Hodges and Brad Lomenick on the Incredible Rise of Church of the Highlands, Trends in Next Generation Leadership, and How Systems and Creativity Should Work Together

CNLP 027: How to Know When It’s Time to Move on—an Honest Interview About Leadership, Personal Growth and Leaving Before It’s too Late with Brad Lomenick

CNLP 127: Jud Wilhite and Brad Lomenick: Roundtable on Their Worst Mistakes and Best Decisions in Leadership

CNLP 181: Brad Lomenick on Trends in Church Attendance, Online Engagement, Cool Churches, and Isolation in Leadership

Catalyst Podcast

Yu-kai Chou: Gamification and Behavioral Design

CNLP 365: Cathy Heller on How to Quit Your Day Job, How to Find the Best Idea for Your a Business, and Why Purpose Cures Depression

CNLP 367: Jim Tomberlin and Warren Bird on Future Church Attendance, the Rise of Church Mergers and What to do if Your Church Won’t Make it

The Church Has Left the Building: 5 Truths About Future Church Attendance and Commitment by Carey Nieuwhof

The Online Church Engagement Summit

Text CAREY to 33777 to join more than 75,000 subscribers to our leadership content


1. Content curation is on the rise

For a while, content creators were the key people leaders were paying attention to. But in our modern world, anyone and everyone can be a content creator, and leaders (like you) are getting overwhelmed with options. So, what’s the solution? Content curators—people who find the best content for you and put it all in one place.

Brad’s new podcast H3 Leadership with Brad Lomenick is based on this premise. Brad is one of the best content curators in the Christian leadership industry, and in each episode, he gives you a quick download of the best links, leaders and ideas that he comes across. You can subscribe to H3 Leadership with Brad Lomenick here.

2. Be a connector not a networker

If you’ve been in leadership for any amount of time, you’ve probably met both connectors and networkers. Networkers are the people you see at an event and immediately want to hide from. You know they are pretty well connected, but you know they are working for their own interests.

A connector, on the other hand, is someone who has your best interest in mind. They don’t expect favors from you, they don’t pester or beg, they simply want to help build a better community of leaders. While a networker is trying to climb the social ladder for themselves, connectors are trying to get everyone around them to go up the ladder together.

3. In uncertain times, gather the leaders you can, and learn from each other

Immediately, when the Coronavirus pandemic hit, Brad recommended that Carey meet bi-weekly with the key leaders that Carey partners with. Carey had no clue what to expect, but he followed Brad’s advice, and was surprised by how positive the response was. High-level CEO’s from major organizations took time out of their busy schedules to sync up with the rest of the group.

You should be initiating similar conversations in your community. If you are a pastor of a local church, invite a few prominent members of your church or community to a 45-minute Zoom call. You don’t need to have an agenda, just try to learn from the experiences of those other leaders.

Quotes from Episode 370

Read or Download the Transcript for Episode 370

Looking for a key quote? More of a reader?

Read or download a free PDF transcript of this episode here.

Watch Back Episodes of The Podcast on YouTube

Select episodes of this podcast are now on YouTube. Our YouTube Channel gives you a chance to watch some episodes, not just listen.

The Online Church Engagement Summit

So you’ve got people watching your church online. How do you turn them into engagers?

On October 8th, 2020, Carey Nieuwhof is hosting The Online Church Engagement Summit. It’s a free, 90-minute value-packed event where Levi Lusko, Nona Jones, and Bobby Gruenewald will give you their best practical strategies to turn viewers into engagers.

If you feel like you don’t even know where to begin, or if you’ve had success but want to reach and engage more people, this is for you and your team.

Learn more and register for free.


Subscribe for free and never miss out on wisdom from world-class leaders like Brian Houston, Andy Stanley, Craig Groeschel, Nancy Duarte, Henry Cloud, Patrick Lencioni, Francis Chan, Ann Voskamp, Erwin McManus and many others.

Subscribe using your favorite podcast app via

Apple Podcasts


Google Play



Spread the Word. Leave a Rating and Review

Hopefully, this episode has helped you lead like never before. That’s my goal. If you appreciated it, could you share the love?

The best way to do that is to rate the podcast on Apple Podcasts and leave us a brief review! You can do the same on Stitcher and on TuneIn as well.

Your ratings and reviews help us place the podcast in front of new leaders and listeners. Your feedback also lets me know how I can better serve you.

Thank you for being so awesome.

Next Episode: Lecrae

Lecrae was topping the Billboard charts, winning Grammys and was at the top of his career when things were coming undone internally. In an open and vulnerable interview, Lecrae talks about the pressures of fame, losing his faith, dealing with addictions, anxiety and personal trauma, and how he’s finding healing.

Subscribe for free now so you won’t miss Episode 371.

CNLP 370: Brad Lomenick on How to Grow Your Influence Without Producing More Content, the Future of Live Events, and Future Trends Every Leader Should Watch


  1. Dave Daniel from Alaska on October 12, 2020 at 4:21 pm

    Carey, it was CNLP 205 that left an indelible mark on my conscience and moved our congregation to adopt a more user friendly model for tithes and offering, getting connected, and getting to knowing our congregation before attending in person.

    This episode was shared with everyone I know in the church leadership space and has had a huge impact! And yes I know exactly where I was when I heard it. I was dewinterizing (That’s my own word) my boat and excited to go fishing. But I was even more excited to share the episode.

    Thank you Carey for using your gifts so well!

    • Brian McMichan on October 12, 2020 at 5:39 pm

      Hi Dave,

      Tithes are old covenant AND we (born again believers) have been freed from the Law (Romans 7) …. yet so, so many churches are still requesting tithes and living under the Law.

      ALSO SOME of the blatant deceptions/common practices by “professing to be believers” are ….
      1. So many DO NOT follow Jesus’ example in baptism (sprinkling not “baptismo” – immersion); … essential to being born again (John 3:3, 7)
      2.Jesus’ birthdate is not mentioned anywhere in the Bible (so Father doesn’t want His birthdate celebrated) BUT Christmas (set incorrectly by Constantine as 25 December … as heavy snow in Bethlehem in December prevented “the shepherds to watch their flocks by night (likely in early Springtime)” (Luke 2:7-8) It was “chosen” between two pagan feast days) is “celebrated” by the vast majority of “professed believers”. Who is a key focus at Christmas … Santa … move the “n” and you get Satan … the deceiver.
      3.Easter (another pagan term) is “celebrated from Friday to Sunday” … whereas Christ Jesus advised that He will be in the tomb 3 full days and 3 full nights (as Jonah spent in the belly of the sea monster) Matt 12:40 … so Christ Jesus was crucified on Wednesday NOT Friday (from Friday evening when He was placed in the tomb until early Sunday morning when He had risen is only 1 ½ days).
      4.So many “professed believers” have in their “churches” and necklaces Christ Jesus still on the cross ….. HE IS RISEN!;
      5. Mark 11:26 But if you do not forgive, neither will your Father in heaven forgive your failings and shortcomings. …. How many “professed believers” are still to forgive for a past wrong. (INCLUDING THEMSELVES)?

      See Rom 8:14 ….. then Rom 8:13 ……. ?? where are so, so many “believers” …… the end result will be 2 Thess 2:3-4 … and see who is responsible for the deception and mis-leading.

      Also see my comment of 6 October.

  2. Brian McMichan on October 6, 2020 at 5:37 pm

    Man is able to reason, determine answers to problems, teach and guide others to follow what is thought to be the best solution.
    This is the way of so many churches and “believers” today, thus creating division between churches, individuals and much confusion and hurt.
    BUT, what is the warning given to us by God?
    Rom 8:13-14 For if you live according to [the dictates of] the flesh, you will surely die. But if through the power of the [Holy] Spirit you are [habitually] putting to death (making extinct, deadening) the [evil] deeds prompted by the body, you shall [really and genuinely] live forever. For all who are led by the Spirit of God are sons of God.
    As a person turns to Father and seeks to be led by the Holy Spirit, they will be discouraged from being involved with the “flesh influenced system” of today’s churches.
    Lord Jesus is to return (soon) for the Church …the Bride of Christ and this is what He will say ….
    Rev 3:15-22 I know your [record of] works {and} what you are doing; you are neither cold nor hot. Would that you were cold or hot! So, because you are lukewarm and neither cold nor hot, I will spew you out of My mouth!
    For you say, I am rich; I have prospered {and} grown wealthy, and I am in need of nothing; and you do not realize {and} understand that you are wretched, pitiable, poor, blind, and naked.
    Therefore I counsel you to purchase from Me gold refined {and} tested by fire, that you may be [truly] wealthy, and white clothes to clothe you and to keep the shame of your nudity from being seen, and salve to put on your eyes, that you may see.
    Those whom I [dearly and tenderly] love, I tell their faults and convict {and} convince {and} reprove and chasten [I discipline and instruct them]. So be enthusiastic {and} in earnest {and} burning with zeal and repent [changing your mind and attitude].
    Behold, I stand at the door and knock; if anyone hears {and} listens to {and} heeds My voice and opens the door, I will come in to him and will eat with him, and he [will eat] with Me.
    He who overcomes (is victorious), I will grant him to sit beside Me on My throne, as I Myself overcame (was victorious) and sat down beside My Father on His throne.
    He who is able to hear, let him listen to {and} heed what the [Holy] Spirit says to the assemblies (churches).

  3. Ron Anderson on October 6, 2020 at 7:15 am

    An item that is related to part of this podcast:

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.