5 Simple Practices That Will Improve Your Preaching Online

If you preach with any regularity, you know the pressure that comes with staring at a blank screen with a deadline approaching.

And if you communicate regularly within the context of the local church, like I do, you quickly discover that Sundays come around whether you’re ready or not.

I get asked regularly what I do to prepare for my messages, and there are a few things I practice and that I’ve seen other leaders do that I think can gain any communicator an edge. Now that a large portion of your audience is watching your preaching online, these 5 things are even more important whether you’re preaching to an audience or simply to camera.

I’ve outlined 5 strategies for speaking directly into a camera in this post, but to master it, it’s important to go back to the basics, which has everything to do with how you write the message and internalize it.

Nail these 5 things, and speaking to a live crowd, your phone or a full video set won’t be an issue.

The following principles aren’t talked about that often, but they work for me and for other communicators I admire.

Although these things took my years to figure out, here’s to giving you a shortcut—five of them actually.

1. Focus initially on the quality of your thinking instead of the quality of your writing

So how do you get to a killer message, article or post? You think your way there before you write your way there.

Look, I admire great writers and communicators. They can make anything sound interesting, fun or even meaningful.

But I appreciate great thinking even more.

So will your audience. Especially your online audience. They can swipe over to YouTube at any time and catch a perfectly delivered message, but great thinking is much more difficult to come by. Make sure that your preaching online is based in great thinking.

A great idea adequately expressed is worth more than a bad idea eloquently expressed.

If you put lipstick on a pig, it’s still a pig.

If you’re trying to develop fresh angles, perspectives, and insights, time is your best friend. I often start thinking through a sermon series or book a year or two in advance. I’ll keep notes in Evernote and just let the ideas simmer, refining them or adding to them regularly.

If time is your best friend, change of venue is your next best friend. I personally find that ideas get better not when I’m sitting at a computer keyboard, but when I’m doing something else: cycling, cutting the grass, washing the car, listening to a podcast or music or even cooking. Something in the back of my brain will connect dots I didn’t think connected.

When that happens, all you need is a place to record the idea. Again, Evernote is so handy. I have recorded dozens of voice files in Evernote during bike rides. It’s a convenient way to save key ideas I don’t want to lose without stopping.

This approach may not get you to next Sunday or your Wednesday deadline, but don’t get discouraged.

Instead, this week, why not start keeping notes on future series, articles and posts? Use whatever system you want, but just write your ideas down and let them gestate.

If you keep notes like this and refine your thinking over weeks and months, you’ll develop a catalog of great ideas that can be put into use at any point in the future.

A good idea gets better over time. A bad idea gets worse over time. So give yourself time.

When you jot down your ideas and revisit them as time passes, you’ll have a much clearer sense of which is which, and the pressure to get to Sunday disappears. Plus you can keep refining them and making them better.

2. Spend a lot of time on a few keywords or thoughts

When you’re keeping your journal of ideas and concepts for the future, keep them simple.

My notes look like a series of key phrases and ideas that I keep refining until they resonate.

If your thinking is strong (see #1 above), then the next most important thing is to phrase your thinking so it’s both memorable and impactful. This is even more critical for preaching online.

Many communicators I know and respect summarize their thinking in a bottom line: a short, memorable statement that outlines the main point of the message you’re delivering.

Here are some examples of bottom lines I’ve written:

Changing your mind can change your life. 

Moral compromise compromises you. 

Jesus doesn’t collapse when your life does. 

God doesn’t run away from runaways.

You can make excuses or you can make progress but you can’t make both. 

The best sex life is a surrendered sex life.  

It can take me weeks or months of letting an idea simmer to reduce to a simple statement like the statements above, but it’s so worth it.

I show you exactly how to do this (and many other things) in my Art of Better Preaching course. Art of Better Preaching course. 

I find that once I have a key idea stated as simply as that, the message becomes relatively easy to write because the statement has so much pre-loaded into it.

Why is this so important? It’s simple: if you’re not clear on what your message is about, no one else will be either.

If you can’t state the main point of your message in a simple phrase, then you don’t understand it well enough to deliver it.

3. Test your key ideas on a team

I personally do a lot of my writing alone, but I employ a team at key stages.

Some of my favorite writing moments happen when I walk a rough draft of the bottom lines and a short summary of the talk or series I’m working on into a meeting and bounce them off my team.

Three things happen when I present my outline to a team:

1. I learn which ideas resonate and which don’t. Better to find this out now than when giving the talk.

2. The team will frequently offer better ways to phrase key ideas than I’ve developed on my own. This makes the message or talk far better.

3. Verbally processing my ideas in front of a team often helps me discover better ways to say things than I would have discovered on my own.

I like to walk ideas into a meeting like this a month or two before I need to finish the message.

Then I go back and finish up the talk on my own, sometimes checking back in, but sometimes not if the talk or piece is now resonating well.

4. Think more about God and your audience than you think about yourself

When it comes to delivering the message, most of us naturally over-focus on ourselves. Here’s why you’ll think about if you don’t stop yourself.


I deliver this well?

People laugh at my jokes?

I knock it out of the park?

I have those thoughts too. But when I focus on them, I tend to do less well than when I focus on two other elements: God and my audience.

And now that you’re preaching online and many of your people won’t be in the room, you’ll have an even harder time visualizing your audience.

A sermon is not really about how you ‘did’ as a communicator; it’s about God’s interaction with his people.

A message isn’t about how you ‘did’ as a speaker; it’s about whether you helped your audience meet Christ. So don’t focus on how well you did as a preacher, focus on how well you brought Jesus.

Put a filter on your thoughts about you.

For sure, you need some personal elements in your talk…some stories, and maybe even some humour. But even while those elements are about you, they’re not. They’re about God using you and about your audience.

When you take the focus off of yourself, your insecurities lessen their grip. You begin to serve God and serve your audience through your communication, and you find you actually help people far more.

5. Focus on understanding your message, not memorizing it

Having the ability to preach without notes is even more important now that you’re preaching online.

Now that your people aren’t in the same room as you, they are less likely to be as forgiving.

So how do you memorize a 45-minute talk?

I have no idea. But I regularly give 45-minute talks without using notes.

The best piece of advice I’ve ever received on how to ‘learn’ a talk is this: don’t memorize your talk, understand it.

Think about the next conversation you have today at work or with your family. You don’t memorize what you’re going to say before you say it. Instead, you understand what you’re trying to accomplish (I need to talk about the third-quarter results, or what we’re doing for dinner.)

A talk is obviously more complex, but not much more.

If you do this, all you have to remember is the big idea of what fits in each part of the talk. Sometimes it’s as simple as thinking “How do I get to the main point again? Right, the story about last summer’s vacation!”

Personally, I will write out some stories and key phrasing in detail, but I don’t write a full manuscript anymore.

I just write enough so I understand what I’m going to say.

That takes the pressure off of you as a communicator, because if you forget something the only person who knows is you. And the talk is shorter, so everyone wins.

Any Tips?

What tips have you discovered for better preaching and communicating?

Scroll down and leave a comment!

5 Simple Practices That Will Improve Your Preaching Online


  1. Al Cooper on July 24, 2021 at 2:05 pm

    Always thankful for your helpful information. Prayers for you and your family.

  2. Taiwo Shotubo on July 26, 2020 at 3:10 pm

    Very wonderful article, as usual!
    Just one point of divergence – in this day of reduced attention span, I believe that messages (especially online messages) should not be more than 30 minutes.

    • Leo Duke on July 11, 2021 at 10:04 am

      Keep reaffirming the key word, key phrase, key statement, key idea of your message severa times through you preaching.

      • Leo Duke on July 11, 2021 at 10:09 am

        Keep reaffirming the key word, key phrase, key statement, key idea of your message several years times through you preaching. Prepare well: pray very, very, very much for the power of the Holy Spirit to make the message to impact people’s lives. Or else you will be preaching letters.

  3. Stuart Allsop on July 25, 2020 at 11:24 am

    Perhaps, before even “focusing on your thinking”, it would be best to “focus on God’s thinking”: focus on his Word, to see what He wants to say, not what you happen to think about it.

    Perhaps, before “spending a lot of time on key words” it would be best to spend a lot of time in prayer.

    Perhaps, instead of “testing your ideas on a team”, it would be best to ask God to place his ideas in your heart and mind. (And perhaps the majority of churches, which are small, do not even have any such “team” where one could “test” a message).

    “Thinking more about God and the congregations” is perhaps the only point in this list that truly makes sense. The entire core of any sermon is that it isn’t about you at all: It is about God.

    Perhaps, instead of focusing on understanding “your” message, it would be best to focus on understanding God’s message: then deliver it any way that God wants you to… even if that is just reading it direct from His word, a piece of paper… or a computer screen.

    • LINDA. on July 26, 2020 at 8:57 am

      Stuart. I liked what you said you are correct. letting the Lord Jesus lead you after all its his message. I think sometimes people can get caught up with self to much….. I love to hear a man speak from his heart the message the Lord is guiding him with. relating to people, not yell or be theatrical about your presentation…………..

    • Keith G on December 21, 2020 at 1:15 am


  4. Pastor UCHE ANYANWU on July 25, 2020 at 9:41 am

    Good write up to make one a better preacher.I was richly blessed. Am only interested in the angle of drawing a line between the place of the Holy Spirit and all these human preparation. The reason is that as much as all these principals are good,it must negate the place of the Holy Spirit preparation. Am so blessed by it all.Thanks a lot.

  5. Kejdis Bakalli on July 25, 2020 at 9:01 am

    Thank you Carey

  6. Bob on May 19, 2020 at 9:35 pm

    I can’t see any reason for a 45 min sermon. Today, attention spans are shorter. Better to be quality than quantity

  7. Meshack Obasi on April 19, 2020 at 10:00 am

    I give thanks to GOD Almighty for this previlage of wisdom and understanding from GOD for him alone is GOD. I pray more grace and more anointing remembers me in your prayers, thanks.

  8. kelvin on March 4, 2020 at 6:51 pm

    thanks for the wonderful and significant tips and ideals of how to preach better and how to bring people to christ,i have a calling but evrtime i think of preaching fear enters my body

  9. Jefeson Martins on September 2, 2019 at 7:02 am

    Carey thank you so much for the tips, God bless you always …

  10. Richard on August 25, 2019 at 10:22 pm

    Thanks so much for reposting this one Carey. So helpful! I read it and re-read it over the past year and it such a great reminder. Transitioned from Music Director/Worship Leader with monthly preaching duties to full time teaching pastor this year and this has been part of my go to routine and thought process. Thanks for being such a positive and effective influencer.

  11. Fr. Jarek Pachocki OMI on November 9, 2018 at 10:11 pm

    Know your “audience”! Speak the language that people will understand and use relevant examples. “However the Gospel must be taught to all and it must be taught in such a way as to be understood.” St. Eugene de Mazenod

  12. […] The original article appeared Here […]

  13. […] Some Simple Practices That Will Make Your Preaching Better by Carey Nieuwhof.  on CareyNieuwhof.com. You may not be a preacher or a regular speaker, but if you do ANY speaking, this has some nuggets that will really help. […]

  14. Dion on June 20, 2018 at 7:01 am

    Thanks for the ideas and taking the time to share them.

    Your line :

    “A message isn’t about how you ‘did’ as a speaker; it’s about whether you helped your audience meet Christ. So don’t focus on how well you did as a preacher, focus on how well you brought Jesus.”

    really resonated with me and it was great to be reminded that it’s the text and message of the Gospel that’s important and not me.

    Thanks heaps. Dion

  15. Timothy Dlamini on June 19, 2018 at 8:20 am

    Carey thank you so much for the insights for better preaching and leadership in the church . I am learning a lot from you servant of the Lord and may the Lord continue to bless you and your lovely wife. You have become my friend even though we have not met personally. I am a pastor of 40 pastors and I share with them what you share with me and we all benefit to become better preachers and leaders today. Again thank you so much my friend.


  16. RANDY HOUSE on June 19, 2018 at 4:33 am

    Great insight Carey
    Keep up the the great work.
    Instinctively what you call the bottom line.
    Would be the title of my message..
    This is old school.
    My message would be structures around my title.
    That would be the main point of my message.
    Thanks Carey
    PS I would like I would like to give you and idea for your podcast. What would the best way to contact you..

  17. Michael B Henderson on June 18, 2018 at 7:18 pm

    Carey, thanks for the tips. As always, I think you are spot on. Here’s my procedure for preparing a sermon-
    1. Read Scripture
    2. Pray
    3. Study commentaries and other resources
    4. Pray
    5. Think about my congregation and the community we are in.
    6. Pray
    7. Open my computer, fire up my word processor, and stare at the screen until great drops of blood appear on my forehead
    8. Pray……

    Thanks again, and pray for me, brother.

  18. Adam Wiggins on June 18, 2018 at 10:50 am

    Carey, thank you, thank you, thank you, that your love and passion for Jesus, and heart to honour, God translates into helping us be and bring our best. Grateful for you!

    • Adam Wiggins on June 18, 2018 at 1:29 pm

      Oh, and to affirm the whole, ‘cycling, cutting the grass, etc.’…exactly!!! One of my exec. pastor’s helped me understand this. I could sweat out all my time in the study, but, when I would get out on a trail run or road bike and allow my study to percolate…that’s when creativity click in and when the Holy Spirit helped me go deeper. Sacred Pathways by Gary Thomas was a huge eye and heart opener for me in this area.

      Again, grateful for all you do!

  19. Mike Duke on June 18, 2018 at 10:14 am

    Carey, again I mean no disrespect. I don’t know you personally. I’m sure you’re a great guy. I only speak to your office of pastor. Your advice always leaves me nearly sickened. It becomes more clear to me that this is what the church has become. I understand you are not alone in your thinking that somehow the church is up to you and all your glorious wonderful leadership. Chuck out being a called and ordained servant sent to serve Christ’s church. It has somehow become all about you and us. Your list of “bottom lines” indicates to me where you are concerning the Bible as the inherent Word of God. Have you noticed all of your “bottom lines” are simply that? “Yours” and not Christ’s? Thinking more about God and not yourself as a sinner is not possible. I would be interested in having you explain how you seem to somehow do this. If I’m understanding you correctly, preaching and teaching the Word of God has been reduced to a 45 minute talk? As we stand, our throats an open grave, we are to simply deliver a positive message that encourages and uplifts? How does that address suffering as all in the room suffer daily wandering through this wilderness? The only keys I’m aware a pastor has is binding and loosening. I’m not sure of which keys you speak. Corporatology has no place in church. It’s almost as if Jeff Bezos or Elon Musk write your stuff. What a sad commentary on Christ’s church. It has always been and will forever be about Jesus. Not the world. Not leadership. Do you recall Moses pleading to God to pick someone else? Do you remember Paul had to be knocked out and made blind? Real pastors look to the text in context for their material. It’s not even a job they feel good enough or qualified for. Actually there is very little self confidence at times. The text, however, has the strength of God. I would plead with you to drop the nonsense and repent. Much grace and peace to you my friend.

  20. Josh on June 18, 2018 at 7:57 am

    One of the things I’ve been considering lately is including more connections to the five senses of taste, touch, smell, sound, and sight. Describe how being in a bible story might be like from a sensory angle. People remember things that trigger multiple senses better usually. I want to test this out soon and see how it goes.

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