How To Get Your Church Passionate About Your Mission

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One of the dreams of almost every leader is to see every person within an organization motivated by the same mission and vision.

The reality is very few organizations—and very few churches—function that way.

Most leaders have had an unsettling feeling that they might be the most passionate person about their mission, and wonder how on earth to get dozens, hundreds or even thousands of others on board instead of wandering off on their own course.

Well, you can change that. And it’s simpler (and more challenging at the same time) than you think.

Why Strategy Trumps Mission and Vision

If you really want people on board with a vision, your strategy is critical.

In fact, strategy trumps mission and vision. A great mission and vision with a bad strategy will fail.

Stripping everything back to basics will reveal why. (And I’ll use the mission, vision and strategy of Connexus Church where I serve to illustrate it.)

Mission = what we’re called to do. (To lead people into a growing relationship with Jesus Christ)

Vision = why we’re called to do it. (To create a church unchurched people love to attend—this is why we started it!)

Strategy = how we’ll accomplish it. (The steps we’ve chosen to lead people into a growing relationship with Jesus)

If you don’t clearly know how you’ll accomplish your mission, well…that’s the problem isn’t it?

Why Anything Goes…Doesn’t

Most leaders have people pleasing tendencies (I blogged about the problems with that here).

That means most of us have a hard time saying no when people ask to start a ministry or program.

The challenge with that of course, is that they often want to do things that they’re passionate about, not the things your organization or church was created to do.

So most church leaders end up with dozens or even hundreds of programs that run off in just as many directions and are sometimes only remotely related to the core purpose of the organization. Are programs like “Pets are People Too” or “Men Who Bike in Spandex Recovery Group” really central to the mission of the Church?

I’m not saying God doesn’t use them, but are those truly the best and most strategic ways to lead people into a growing relationship? They could easily be side projects people at your church engage in, rather than demand a line in the budget and organizational energy.

When you allow programs and ministries to spring up randomly, you get a misaligned organization that’s off mission.

And as anybody who has tried to shut down some of these random ministries knows, sometimes these programs can behave like fortresses. They very passionately defend their right to exist.

At The End of 2023, What Would It Feel Like to Look Back and Have Accomplished Exactly What You Set Out To? 

If you are a pastor or church leader with ambitious goals for 2023, I will coach you through a proven, easy-to-follow strategy to set and achieve exactly what you set out to.

The Highly Productive Leader is a 30-day challenge to free up more time and find more energy in 2023.

And that leads us to the main problem.

If you remember only ONE THING about this post, remember this:

What people become involved in becomes their mission.

Did you hear that?

Get someone involved in something and it becomes their mission. It becomes their cause. Their rallying cry. What they wake up thinking about.

People are most engaged with what they’re involved in. 

What people become involved in becomes their mission.

So…Only Do Things That Directly Align With Your Mission and Vision.

So how do you create a great strategy that fully supports your mission and vision?

Only do the things that directly align with your mission and vision. 

If you only offer a handful of things that directly fuel your mission and vision, people will become passionate about your mission and vision.  

So at Connexus, we only do a few things.

A weekend service that your unchurched friends will want to come back to.

Great family ministry environments for birth-college built around small group and large group time.

Starting Point—and environment for adults to begin exploring their role in God’s story.

Community Groups—strategic mid-week gatherings of 8-12 adults who gather for accountability, belonging and care (okay…and cake).

Partner with two or three local and global partners around issues of compassion and justice (foodbanks, missions etc).

When people ask what else we do…we tell them that’s it.

When they ask how they can be involved we tell them serve, give, invite a friend and be part a community group.

That’s it. That’s our strategy.

And Guess What?

That doesn’t have to be your strategy, but here’s the transferrable principle:

When you have a simple strategy that supports your mission and vision, people get passionate about your mission and vision.

They have no choice but to be. Because it’s all you do, and when they get involved, they become engaged.

It’s easy to understand, but it does take guts to implement.

Make 2023 Your Most Productive Year Yet.

If as a church leader you have ever wondered...

  • “How can I become a far more effective leader?” 
  • “How do some leaders get so much done?”
  • “How do I get ahead?”
  • “How can I realize a dream I’ve been holding onto for way too long?”

Then it might be the right time to make a plan that works. 

Without a system and group of motivated people to hold you accountable, your dreams often stay exactly that—dreams. A dream without a strategy is just a fantasy. A goal without a plan is just a wish. And a lifestyle shift without accountability is just a fad.

That's why I created...

The Highly Productive Leader. A 30-Day Challenge to Free Up More Time and Find More Energy in 2023.

The challenge is 30 days of:

  1. Uncovering why we go off track
  2. Ambitious goal setting
  3. Building systems that set us up for success
  4. Accountability and encouragement

It's my response to years of failed New Year's resolutions, missed goals, and unread stacks of self-help books. I'll guide you through a paradigm-shifting curriculum to ensure that 2023 isn't just "more of the same." You'll learn and implement all of this through on-demand modules, group accountability, and live strategizing sessions with me.

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Carey Nieuwhof
Carey Nieuwhof

Carey Nieuwhof is a best-selling leadership author, speaker, podcaster, former attorney, and church planter. He hosts one of today’s most influential leadership podcasts, and his online content is accessed by leaders over 1.5 million times a month. He speaks to leaders around the world about leadership, change, and personal growth.

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