CNLP 129: What ESPN Can Teach You About Social Media, Faith and Serving in the Local Church —An Interview with Jason Romano

When he was 27, Jason Romano landed his dream job — a producer at ESPN headquarters.

A year later he became a Christian. He shares what ESPN is learning about social media, how to integrate your faith at work, and how church leaders can leverage business leaders in ministry.

Welcome to Episode 129 of the podcast.

CNLP 129: What ESPN Can Teach You About Social Media, Faith and Serving in the Local Church —An Interview with Jason Romano

Guest Links: Jason Romano

Jason’s website

Jason on Twitter

Jason on Instagram

Links Mentioned

ReThink Leadership Atlanta, Georgia; April 26 – 28, 2017

TrainedUp Leadership

3 Insights from This Episode

1. Tell more stories

Jason is an expert in the field of social media. Through years of managing ESPN owned accounts, Jason has learned that the content that connects is the content that tells a story. There’s no defined format to this. It can be images, short recaps or long form, in-depth profiles of people. No matter what it is, if it’s a good story—it will rise to the top.

2. Be a light in your workplace (no matter where you work)

Jason is man who loves Jesus, but he doesn’t work for a Christian company. Jason chooses to be a light in his workplace by doing his job well and with integrity. He is a true practitioner of Colossians 3:23. When people notice the integrity he brings, it opens doors to have meaningful conversations with his coworkers.

3. Engaging high capacity leaders

Businesses function best when the right roles merge with the right talent. Churches are no different. If your church has skilled, high capacity individuals who have a heart to serve, talk to them about the opportunities to leverage their talent. Or, if you feel like you have a talent you can offer the local church, talk to someone on staff about how you can use it to serve. You don’t need to be on church staff full time to be a high capacity leader.

Quotes from This Episode

The podcast releases every Tuesday morning.

Subscribe for free and never miss out on wisdom from world-class leaders like Brian Houston, Andy Stanley, Louie Giglio, Ravi Zacharias, Craig Groeschel, Sue Miller, Kara Powell, Chuck Swindoll, Greg McKeown, Jon Acuff and many others.

Subscribe via


Google Play


TuneIn Radio

Plus, I host a second podcast every month called the Canadian Church Leaders Podcast. If you’re Canadian, or just interested in ministry in a post-Christian culture, you can subscribe for free as well at:


Google Play

Appreciate This? Rate the Podcast.

Hopefully, this episode has helped you lead like never before. That’s my goal. If you appreciated it, could you share the love?

The best way to do that is to rate the podcast on iTunes and leave us a brief review! You can do the same on Stitcher and on TuneIn Radio as well.

Your ratings and reviews help us place the podcast in front of new leaders and listeners. Your feedback also lets me know how I can better serve you.

Thank you for being so awesome.

Next Episode: Scott Sauls

Our culture has never been more connected, yet people have never felt more disconnected. Scott Sauls talks about how to cultivate true friendship, deep conversations and meaningful dialogue—especially with people who are different than you. Plus Carey asks Tim for his top lessons from working alongside Tim Keller in NYC for 5 years.

Subscribe for free now and you won’t miss Episode 130.

CNLP 129: What ESPN Can Teach You About Social Media, Faith and Serving in the Local Church —An Interview with Jason Romano


  1. […] CNLP 129: What ESPN Can Teach You About Social Media, Faith and Serving in the Local Church – … […]

  2. Jay on March 6, 2017 at 10:37 pm

    Absolutely LOVED your interview with Jason Romano. As someone who has spent their entire career in local TV (many of those covering sports) as well as serving as an elder in my local church, this episode was a slam dunk for me. Keep’m coming, my brother!

  3. taruns on February 28, 2017 at 10:26 pm

    Hey Carey, thanks as always for your awesome content on the podcast. re: your comment about how to increase organic reach on FB. Just wanted to share something that I’ve found super effective in that department that may help your listeners. I recently started joining FB groups in my niche and then once a week I share one of my posts into 20 – 30 of the groups that I am a part of. My shares appear to be tracked by facebook as organic and as a result FB gives me heaps more eyeballs on my content. My organic reach has x 6 – 10. I tried a stack of ways to increase reach on my FB posts including paid and unpaid and this has by far been the most effective and the cost has been way less than paid traffic. Cost of 1hr for my VA. Hope this is helpful to someone. Regards – Tarun

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.