Five Ways to Lose and Gain Influence
How do you gain and keep influence with people?
Love them.
It’s almost that simple, and it flow from this principle that’s true of almost all of us:
We listen most to the people we love the most.
This is a principle my friend Reggie Joiner and I teach to parents when we talk about fighting for the hearts of our children. Every parent is on a journey from control to influence. We start out with almost complete control of a child’s life, but by the time our sons and daughters are 18 and ready to face life on their own, all we have left is influence.
As an adult, our kids do what you and I do: they listen most to the people you love the most. Which means that as a parent, you need to establish an authentic relationship with your son or daughter if you hope be an influence in their lives. People simply listen most to the people they love the most.
But the principle is much wider than just parenting. It’s true of leaders too. If leadership is influence, then somehow this principle ties into how we lead. You listen most to the leaders you love and admire most.
So, here’s the question: what makes you admire them? Sure, they’re smart and offer insight. But it’s deeper than that. What else is influence about?
I think there are some characteristics around influence that attract us, and conversely, also repel us when they are not present.
So, let’s be specific. What kills influence? And conversely, what cultivates it?
These are not exhaustive lists, but here are five characteristics I’ve noticed in leaders who have lost influence and leaders who have gained influence.
First, here are five things leaders do that kill influence:
1. Demand that people listen to them.
2. Promote a self-centered vision.
3. Worry about who’s listening and who’s not.
4. Try to gain influence for influence’s sake.
5. Ignore other people and voices.
Leaders who gain influence exhibit different characteristics. Here are five things I’ve observed in leaders I admire that steward influence well. Leaders who gain influence:
1. Love people. This is not about emotion as much as it is about action. Love is a decision, and it focuses on taking an interest in others for their sake, not for yours.
2. Listen. The more leaders listen to others (really listen), the more they learn and grow.
3. Help people realize their dreams, not just the dreams of the leader. A selfish leader wants people to help him realize his dream. A better leader finds a common dream in people and helps them realize theirs.
4. Encourage people. As far as I know, no one has ever died from over-encouragement. It costs you almost nothing but if often means everything to person you’re encouraging.
5. Stay humble. Leaders worth following know that influence is a trust from God, and it’s on loan.
What have you noticed about influence? What attracts you about the people you listen to most? And what diminishes a leader’s influence in your eyes?
Get effective strategies, build practical leadership skills, and grow faster — all in The Art of Leadership Academy.

The Art of Leadership Academy is a life-giving space to connect and grow with other church leaders... without the noise and distraction you get everywhere else online.
Our community and resources will help you grow and lead more effectively:
- Explore practical, thought-provoking insights about leadership, church growth, culture, and personal development with other leaders in the community.
- Learn with other leaders who are facing the same opportunities and challenges you are.
- Join in-depth discussions about each episode of the Carey Nieuwhof Leadership Podcast and get exclusive insight you won't find anywhere else.
- Fast-track your growth with comprehensive online courses, workshops, and live coaching calls.
Join thousands of leaders growing together. Get started by creating a free account or learn more about The Art of Leadership Academy!
