So what are you committing yourself to?
In most cases, you will be tempted to commit yourself to one of two things: process or outcome.
I found myself on the elliptical the other morning. Unfortunately there was a mirror in front of it. I saw visitbly the 15 pounds that still need to come off. Then I had this thought: there are a lot of overweight people who work out every day (please understand, I’m not slamming overweight people…I just know I have no excuse for being one.)
I’m tempted to give myself points for showing up. Points for engaging the process. I did a solid hour on the elliptical plus ab crunches and some push ups. That counts right? And I biked three hours last week. Good for me right?
Well, sort of. If you’re only scoring process. But if you’re scoring outcomes, well that’s different. I know I’ve needed to get back to ideal weight now for a few years. And I’m not there.
In every area of life, it’s easy for me to measure process rather than outcome.
I worked for hours on this message.
I followed everything everyone told me to do.
I got it done in record time.
I had exactly the number of people you asked for engaged on the project.
You have no idea how hard our team worked on that.
Everything was done precisely according to format.
And that’s fine. The problem is that’s often where it ends: it’s just fine. And sometimes it’s not even that.
Process is important, but what if you started measuring outcomes instead?
That message helped hundreds of people get closer to God.
That series drew a record number of new attenders.
Our client was so thrilled with the project he brought us five new referrals.
The 100th phone call finally resulted in a great job offer.
I lost 10 pounds this month.
People can’t stop talking about that event.
We had 35 new families register with us after that appeal.
People who measure outcomes keep changing the process until they get the results they need. And then they change it again to see if they can do better.
What are you measuring? Process or outcome?
There are too many overweight people who work out every day. Too many preachers who spend three days on messages that help almost no one. And far too many people who will get to four o’clock and call the day a win because they got through the pile in front of them.
And no one will be much better for it.
How do you measure outcomes? What keeps you stuck to measuring process?